Install the skill in Claude.
Two steps. Download the skill bundle. Upload it in Claude. Claude inherits the full doctrine — Targeting Foundation, the 3×3 operational architecture, and the constraint layers.
Step 1 — Download the skill bundle
One zip. Includes SKILL.md and the full protocol set — capabilities/, references/, examples/, foundations.md.
~140 KB. Free. No account required. Versioned per changelog.
Step 2 — Upload to Claude
In Claude.ai: Settings → Capabilities → Skills → Add → upload the skill folder (unzip first if Claude.ai requires the directory rather than a zip — both patterns are supported depending on your Claude version). Claude loads the skill into the active session and into all subsequent sessions automatically.
In Claude Code: place the unzipped forward-deployed-selling/ folder in your Claude Code skills directory (typically ~/.claude/skills/ or your team's skills directory for organization-wide deployment).
Via the Claude API: upload the skill with the Skills API — the skill is a standard Agent Skill bundle that conforms to Anthropic's open Agent Skills specification.
Step 3 — Verify with a test prompt
In a fresh Claude session, ask:
Generate a value provocation for [a public B2B account] using only public data. Apply the Forward Deployed Selling doctrine.
The skill should produce a one-page artifact with five components — signal, hypothesis, evidence, value at stake, bridge — sourced and labeled (KNOWN/INFERRED). If the output reads as a generic pitch instead, the skill isn't loaded; revisit Steps 1–2.
For a list of vetted starter prompts covering targeting, stakeholder work, coaching, disqualification, thesis revision, and convergence, see examples/first-prompts.md inside the skill bundle.
Alternative install: clone or release-download from GitHub
The skill source lives publicly at github.com/vonarmen-wq/forward-deployed-selling. Tagged releases include the same zip as a GitHub asset (handy if you prefer release-pinned distribution or want to track skill updates via your repo watcher).
Clone: git clone https://github.com/vonarmen-wq/forward-deployed-selling.git ~/.claude/skills/forward-deployed-selling
Release zip: v0.5.0 release page (or download directly from this site, above).
What you just installed
The skill bundle includes:
SKILL.md— master operating doctrine. The router that decides which protocols load for which task.foundations.md— doctrinal framing (rare load).capabilities/— seven operational protocols (ICP, GTM, value-prop framing, coaching, disqualification, thesis revision, convergence orchestration).references/— six reference protocols (thesis generation, stakeholder profiles, movements, deal velocity, scoring, convergence framing).examples/— seven worked artifacts including the Delta thesis, Anthem coaching, CFO canonical example, ICP triangle, GTM strategy, pipeline scoring, and the first-prompts onboarding file.
Every numeric performance claim in the skill is tagged [design target] until charter cohort field deployment produces measured benchmarks. The Hallucination Protocol applies to every artifact the skill generates: claims are either KNOWN with a cited source or INFERRED with a confidence level.